W 270°
Databricks Enters Marketing With Agentic Customer Data Platform
Databricks has launched an agentic customer data platform, its first direct entry into martech and a challenge to incumbent CDP vendors.
watch sector · /customer-data
12 sightings on watch
Customer data platforms, identity, consent and the data layer beneath marketing.
W 270°
Databricks has launched an agentic customer data platform, its first direct entry into martech and a challenge to incumbent CDP vendors.